The formation of citizenship in Mexico through community radios. Case: Radio Teocelo, Veracruz

Abstract

This research raises how audiences have modified their media consumption, transforming such dynamics into a process that requires participatory citizens, who access the public space through the media to be part of collective decision-making to participate in the exercise power. In this sense, through this work it is proposed that other possible ways of communicating allow the reconstruction of the fractured social fabric in commercial and public communication models, making it possible to strengthen democracy in an authentic way, through media whose contents strengthen the identity, values and culture of their regions, while providing specific information of interest to their audiences, attending to a social claim in areas or regions where audiences are not part of the segmentation that interests other media models. This is how community radio stations arise and have value for their communities, in a job that must be guaranteed by the State, since it is this one that is responsible for guaranteeing its functioning in a democratic way, providing the plurality and balance necessary to facilitate the audience access to public space in order to intervene in the discussion and decision making of collective competence, through the effective exercise of citizenship.